BRICs Impact on the Technology Offshoring - Reksoft CEO is a Featured Author in the New Book

Reksoft, an expert provider of software outsourcing services, headquartered in St. Petersburg, Russia, today announced that Reksoft CEO Alexander Egorov was a featured author in the new book "Building a Future with BRICs. The Next Decade for Offshoring".

The term "BRIC", since first introduced in 2003, has become a synonym for 'fastest growing economies'. The strong market performance of Brazil, India, China and Russia is widely accepted and expected to continue.

Mark Kobayashi-Hillary, an outsourcing expert, focuses his new research on the horizons of offshoring. His analysis argues that possibilities for change in the global economy are more radical than have yet been imagined.

The author writes the "Building a Future with BRICs. The Next Decade for Offshoring" in tight cooperation with BRICs technology leaders. Twelve ICT services companies' executives share their insight on the BRICs contribution to the global technology market development.

In his chapter, Reksoft CEO, Alexander Egorov, focuses on the development of the Russian software industry. He elaborates on the external macroeconomic factors and domestic industry structural changes. Specifically, Alexander addresses the recent ICT industry support initiatives introduced by the government. Alexander also draws a roadmap to the international success of the Russian software and IT services sector.

"It is obvious to every industry insider that the situation in the Russian IT export sector has improved dramatically over the past four years. However, these changes are often not obvious to the outside observer. Russian companies have to communicate with the market in a more professional manner to avoid old prejudices and eliminate the negative effects which may arise from them in sales channels," Alexander said.

You can order "Building a Future with BRICs. The Next Decade for Offshoring" on Springer or Amazon.com website.

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About Reksoft (http://www.reksoft.com):

Since 1991 Reksoft provides offshore software development services with a key focus on Telecommunications, Hospitality & Travel, and Financial Services sectors. Reksoft has been delivering software outsourcing solutions for the past 16 years, winning a loyal customer base of such leading enterprises as Aastra Telecom, Dirol Cadbury, First Hop, Francotyp-Postalia, Fujitsu Siemens Computers, Philip Morris, ProSieben, Saxo Bank, Siemens Switzerland, SoftBrands Hospitality, Swisscom Mobile, TietoEnator, T-Systems and UPM. Currently the company counts 400 employees and is expected to complete the FY2007 with $ 15 mln. in revenue.